A simple way to show where you belong

This is not a T-shirt trying to be profound. It is simply a small, clear detail in everyday life – something people recognise. Generation Series was created to represent belonging without making a big statement out of it.

When someone in the family wears a shirt from the series, something simple but meaningful happens: a connection between generations. Not because it becomes sentimental – but because the connection becomes visible.

Generation X

Generation X (1965–1980) is often associated with independence, realism and a fairly direct outlook on life. The design follows the same approach: a discreet GEN. X on the front and a large, clear statement on the back featuring GENERATION X and the years 1965–1980.

A clean, understated T-shirt that works perfectly on its own while also fitting naturally alongside the other generations in the series.

Part of Generation Series

Generation X (Gen X) is one of eight T-shirts in Generation Series. Each generation is sold separately, but every design has been created to belong together – whether worn side by side or individually.

Specifications

Specifications

Material: 100% pre-shrunk, ring-spun and combed organic cotton
Other:

Size guide

Size guide

See the size guide among the product images for measurements and fit.

Measurements are usually shown as:

A: chest width / armpit to armpit
B: length from neck/collar down

We recommend comparing the measurements with a T-shirt at home that already fits well.

Unisex/adult T-shirt
Crew-neck model with short sleeves and a regular fit. Made from 100% pre-shrunk, ring-spun and combed cotton. Tubular construction with a narrow ribbed collar. Durable fabric with a soft and smooth surface.

Women’s T-shirt
Organic crew-neck T-shirt made from pre-shrunk, ring-spun and combed organic cotton with side seams and a soft, comfortable feel. Regular fit.

Kids’ T-shirt
Crew-neck children’s model with a regular fit, designed for everyday wear and play. Made from pre-shrunk, ring-spun and combed cotton for durability and comfort. Double-layer crew neck with 1×1 rib and elastane for improved shape retention. Reinforced with neck tape and double stitching at the hem and sleeve cuffs.

Delivery

Delivery

Generation Series is printed to order by us at our premises here in Sweden.

Production and delivery may take up to approximately 7 days depending on the model, size and current workload, but is usually faster.

We print each product after the order is placed so we can offer more designs and sizes without producing unnecessary stock, while you receive a freshly printed T-shirt.